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Dr. Erica Rivera Joins Crenshaw Associates as Managing Partner and Executive Advisor

Crenshaw Associates

Apr 10, 2023 | 2 min read

Crenshaw Associates is excited to announce the appointment of Dr. Erica M. Rivera as Managing Partner and Executive Advisor. In her new role with Crenshaw, Erica will help lead and guide our focus on strategic growth initiatives that expand the firm’s service offerings in Private Equity and global Fortune businesses.

Crenshaw’s growth strategy builds on 40+ years of responsiveness to shifting micro and macroeconomic environments. As Managing Partner, Erica will support our drive to be continually innovative and agile in response to clients’ challenges and needs. CEO Barb Bridendolph, added, “Erica’s track record of managing both small and large-scale organizational change by aligning senior executives, their teams and boards enhances Crenshaw’s service offerings. Her expertise and input will be instrumental as we continue to grow our business with both PE and public companies.”

“Erica joins us with a wealth of knowledge and direct experience in advising executives in the public and private equity markets. She will focus on strategic growth and operating initiatives that enhance our ability to respond to ever-evolving client needs,” said Executive Chairman Bill Glenn.

With 20 years of experience advising C-suite leaders, boards, and teams when the stakes are high, Erica brings consulting, operations, strategy, and marketing experience to Crenshaw. Before joining Crenshaw Associates, Erica was a Global Director in the Private Equity practice of YSC/Accenture, where she capitalized on her experience advising portfolio companies on value creation. Her previous role was Managing Director of Human Capital for a private equity software investment firm, K1. Before that, she held Partner and Senior Principal roles in the leadership consulting firms RHR International and ghSMART.

“I am thrilled to join Crenshaw’s cadre of seasoned experts who support executives in scaling their leadership skills to navigate complexity and disruption in business. With a well-established culture of delivering exceptional advisory services, Crenshaw is poised to continue supporting executives and their teams to accelerate business performance,” said Erica.

About Crenshaw Associates Crenshaw Associates, a premier advisory firm specializing in leadership advisory for the C-Suite and senior executives. To learn more, visit us at or on LinkedIn.

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